The Future of Traditional Retailing :: GCSE Business Marketing Coursework

The Future of Traditional RetailingRetailing can be vaguely described as the argumentation of selling goods or services to the final customer. This particular argona of business is extremely important to the economy, totaling an estimated three trillion dollars in sales per year. Retailers are in constant battle among themselves to find new and innovative ways to meet the customers needs and wants in order to secure a share of the market. There are numerous channels through which sell can be performed. The most prominent form is the brick-and-mortar operation. This category consists of the physical store locations where customers can go to ramble through the selection of merchandise. These operations have a bun in the oven been a staple in communities for years past and will most likely remain for years to come. However, their fixedness on the retail industry is being seriously threatened by the extraordinary growth of e-commerce. E-commerce is defined as the business of retailing conducted over the Internet. Although the retailing industry is a driving force behind the economy, its magnitude leaves little room for growth. The industry has reached its maturity, sales have not grown in with child(p) proportions, and expansion has slowed (Loeb, May 1998). In addition, the level of competition is at a high. Customers have more choices than ever on how to spend their dollar with the abundance of stores and catalogs (Maruca, Jul/Aug 1999). These conditions have lead retailers to search for a different channel by which to reach consumers. A relatively new development has been the introduction of Internet-based retailing. It is estimated that online sales have tripled mingled with 1997 and 1998, reaching roughly nine billion dollars. With the growing number of households joining the Web each day, projections indicate no signs of slowing down anytime soon (Anonymous, Aug 1999). interactional retailing can prove to be a real threat to existing b usinesses. A recent article by Bob Woods discussed a report from Jupiter Communications LLC which claims that most of the growth will come at the expense of traditional retailing (Aug 13, 1999, p. 11). The report goes on to state that a monolithic part of Internet sales is not growth, but a shift in dollars from traditional retail channels. In order to regain lost sales, many an(prenominal) brick-and-mortar outlets have ventured into the World Wide Web.

Arbitrary Defused Incitement :: essays research papers

Arbitrary Defused IncitementIn Dan Greenburgs Sound and Fury a decent purport is made from looking at a featurethat could possibly become violent. The narrator suggests that people carry a large amount offree-floating anger, which generates within them, ready for use at any point in time waiting forthe slightest hint of incitement.Lee, a stand-up comedian, is first introduced by the narrator, who tags along with Leewhere he will be the emcee of the night, still right before he is to go on stage a group of drunkyoung guys chants for a comedian they feel is the greatest, Rusty. Before he even got up to thestage, the young men were ready to cheer on for Rusty, and despite all the exertion he finallygave it up.As the narrator begins to let out with him and soothe the ailments of his suffrage some ofthe inebriated young men began to trickle in and eventually noticed Lee. As events heightened a young man horizon that he would want to do something about their chanting and later steppe dforward closer to Lee. The total focus started to rest entirely upon the two men outlet through the motion, doingthe dance, while also the bars energy of aggression steadily increased with the engagementitself. It was from a simple measure of conversation that the situation was disabled. When Leeasked how the guy of his well-being it initiated a broad topic capable of going anywhere. Then Lee nonchalantly asks what the young man was in townspeople for, and gets an everyday answer that itwas his birthday. So Lee after thinking about it threw out his hand and told him Happybirthday. The situation that was once so potentially vapourisable now was resolved completely by

Patriarchal Society and the Feminine Self in Kate Chopins Story of an

Patriarchal Society and the Erasure of the Feminine Self in The Story of an Hour searing readings of Chopins works often note the tension between female characters and the society that surrounds them. Margaret Bauer suggests that Chopin is concerned with exploring the dynamic interrelation between women and men, women and patriarchy, even women and women (146). Often, critics revolve about on the importance of conflict in these works and the way in which Chopin uses gender constraints on two levels, to open an avenue for the discussion of feminine personal identity and, at the same time, to critique the patriarchal society that denies that identity. Kay Butler suggests that entrapment, not freedom, is the source of Chopins inspiration, for she is primarily concerned with exploring the way in which gender roles deny identity she continues yet without the entrapment, the question of identity, even the inspiration to write about identity, wouldnt exist (18). Chopins The Story of an Hour most poignantly balances the dual focus of her work, describing the incipient awakening of Mrs. Mallard, and thus exploring the possibility of feminine identity, even while, ultimately, denying the fruition of such an experience. Like all of her works, this short story reacts to a specific diachronic framework, the Cult of unbent Womanhood, in its indictment of patriarchal culture. As Barbara Welter notes, in the nineteenth century, a women judged herself and was judged by her husband, her neighbors, and society by the attributes of a True Woman which included, especially, purity and domesticity (372). The concept of purity, because it suggested that women must maintain their virtue, also, paradoxically, denied the... ... Story of an Hour. CLA Journal 16 (November 1994) 59-64. Bauer, Margaret. Chopin in Her Times Critical Essays on Patriarchy and Feminine Identity. shorthorn Duke UP, 1997. Butler, Kay. Freedom and Desire The Theme of Awakening in the Works of Kate Chop in. Critical Interpretations Kate Chopin. Ed. Harold Blooming. New York Chelsea House, 1989. 14-32. Chopin, Kate. The Story of an Hour. The Heath Anthology of American Literature. Ed. Paul Lauter, et al. 2nd ed. Vol. 2. Lexington Heath, 1994. 644-46. Papke, Mary E. Verging on the Abyss The Social Fiction of Kate Chopin and Edith Wharton. New York Greenwood P, 1990. Welter, Barbara. The Cult of True Womanhood 1820-1860. The American Family in the Social Historical Perspective. Ed. Michael Gordon. New York St. Martins P, 1978. 372-92.

Linda Mcquaigs Shooting The Hippo: Causes And Results Of Debt :: essays research papers fc

Linda McQuaigs Shooting The Hippo Causes and Results of DebtLinda McQuaigs most recent book, "Shooting the Hippo" is about the causes andresults of the debt. It is a look at both the factual causes and the argumentswhich are merely presented to us through the various elements of the media.McQuaig delivers an insightful overview of the extensive media coverage whichhas bombarded us over the then(prenominal) few years. "With the excitement of a mysterywriter, McQuaig tells the real story behind the debt." . This book explains thehistory of the deficit myth, and enables people such as myself who are notexperienced in these types of problems to get to the heart of the argumentspresented so frequently about our financial situation. I found her book aninspiration which will hopefully facilitate us all to devote ourselves to the enormouschallenge which we will face in the future. We are responsible to inform andeducate ourselves, our friends, our families and neighbours i n the difficult years ahead.To explain McQuaigs title Ill briefly describe the beginning of the "mystery."A baby hippo, born in a zoo, is to be shot because of recent governmentcutbacks which abjure nothing to feed or care for the hippo. This image grabs theattention of the reader and leads to numerous other examples which McQuaig usesto break down the popular myths about the deficit. McQuaig, determined to menace one by one, several of the current myths about the state of the Canadianeconomy, backs up her arguments with interviews and publications. These includea chief statistician at Statistics Canada who has been working on the statisticsof social spending since the middle 60s the man at Moodys bond judge servicein New York who is in charge of setting the credit rating on our federal debtand noteworthy economists, among others.The book goes on in its investigation as to why the recession in Canada was theworst of the worlds most powerful nations. It is noted that if th ere is asimple way to explain the reason for most of the recession then it will in turnaccount for most of the emergence in the debt. McQuaig also presents a bit ofhistory of banking, monetary systems, and the struggle of the conflicts betweenthe rich minority and the rest of us. All of this is presented in a realreadable and interesting manner.McQuaig asks an intriguing question to all of us. Are we prepared to see oursocial programs sacrificed in order to reduce the deficit?

My Antonia Essay: Independence and Belonging -- My Antonia Essays

Independence and Belonging in My Antonia In My Antonia there ar two types of women, those who want to have a man and those who go intot. The key word is want, at no point does a woman need a man in the entire course of the novel. From the Hired Girls to lilliputian Soderball and Lena Lingard women are capable of self sufficiency and happiness. The majority of the truly contented people are either alone or living without the opposite sex. Antonia and Cuzak are the only example of a normal happy couple, all others have some problems that prevent a normal relationship. In the Hired Girls Antonia and Lena are pictured as strong, independent women who work to support themselves and their families and enjoying themselves as they see fit. ...Country girls who had come to town to earn a living, and in nearly every case, to help the gravel struggle out of debt, or to make it possible for the younger children of the family to go to school.(My Antonia, Willa Cather. p.172) In this case i t is the father who needs the daughter as opposed to the more(prenominal) tradit...

My Antonia Essay: Independence and Belonging -- My Antonia Essays

Independence and Belonging in My Antonia In My Antonia there are two types of women, those who want to have a homophile and those who dont. The key word is want, at no point does a woman need a man in the entire course of the novel. From the chartered Girls to Tiny Soderball and Lena Lingard women are capable of self sufficiency and happiness. The majority of the truly contented people are either alone or living without the gelid sex. Antonia and Cuzak are the only example of a normal happy couple, all others have some problems that prevent a normal relationship. In the Hired Girls Antonia and Lena are depicted as strong, independent women who work to support themselves and their families and enjoying themselves as they see fit. ...Country girls who had come to town to earn a living, and in nearly every case, to garter the father struggle out of debt, or to make it possible for the younger children of the family to go to school.(My Antonia, Willa Cather. p.172) In this case it is the father who needs the daughter as irrelevant to the more tradit...

Erickson’s Psychosocial Development

Psychosocial Development Erik Erikson describes psychosocial development as occurring in stages. He describes the different stages concord to personality traits sh induce at the various stages. I make up Interviewed and made my observations of persons at the different stages as follows Infancy (birth to 18 months) Trust vs suspiciousness A ane form old thwart was observed during a session of breastfeeding. The baby is hungry and it is time for the puzzle to breastfeed him.She picks up her son and holds him gently on her lap telling him she is going to give him some milk and etches him on to her breast. The baby in a flash calms down and sucks for a few minutes. While the baby Is drinking, the flummox ports at her son lovingly and the child fluctuates his attention from the beat to what his happening around him. The above behaviors show the affection and loving relationship amidst the baby and the mother who Is very patient and gentle towards her son. This renders breastfe eding to be a wonderful experience to both mother and child. According to Erikson, the first stage of trust vsMistrust is shown in the above observations the baby fully trusts his mother who is caring for him with a lot of love, patience and predictability. This is shown in the fact that he calms down and is comfortable to note around him while he is feeding during the session. Early childhood (2 to areas) Autonomy vs Shame and Doubt A son of two and a half days who Is still undergoing toilet training has been observed. The mother asks her son every two hours If he needs to go potty. The child is still inconsistent in his repartee but sometimes out of his own free will go to the potty and points to it.The mother pulls down the childs pants and gently asks him to it down on the potty. She tells him that he is now growing into a big boy and that she will be very happy if he uses the potty. The boy sits down for a minute on the potty whilst his mother brings his blocks to play with him while he is sitting down on the potty. After a while the boy gets bored, stands up, runs into the kitchen and picks up a packet boat of biscuits. The mother explains to her son that as soon as he urinates in the potty she will give him a biscuit.The child insists on eating the biscuits immediately and does not cooperate. The mother looks frustrated since she has been ring to potty train her son for the past few months without success. According to this stage of Erikson, the bambino becomes more mobile and imperative on his Independence. I think that this has been shown In the above observation. The toddler seems to try to please his mother initially by sitting down on the potty. Which he likes at the moment. When his mother refuses to give him a biscuit he protests and wants to have his own way.On the other hand the mother seems to be at a way out on what to do next since she thinks that her son needs to be toilet trained in order to be accepted at his impertinently school. The toddler does not seem certain of what he has to do yet. He still seems to be unprepared to be potty trained though he is screening first signs. He is showing he is bored and insecure when trying to use the potty. That is probably the reason why he went to fetch the biscuit so he will do something he likes instead of something which tillers him feel less confident. The mother needs to be more patient and give more cost increase to her son regarding this issue.Introducing stories of other toddlers/cartoon characters being potty trained, and maybe singing some songs might help her son be more motivated, calm ND patient in his training. Preschool (3 to 5 years) Initiative vs Guilt A four year old girl was observed at play in a childrens vacation spot whilst her mother looked on. Initially the girl clutches her mother and does not want to go to play with the other children whom she doesnt know. The mother takes her daughters hand and walks around the playground slowly with her d aughter showing her the various activities and what fun it is to play with the other children.After sometime the little girl sees a little see-saw in the form of a bright colored snake. She moves towards it ND climbs onto it and starts playing. After sometime she climbs down and runs towards the curve. She climbed up the slide behind the other children and took turns for about ten minutes on the slide enjoying the activity and sometimes looking at her mother for approval. After some time she moves on towards the other activities and starts playing with the other children feeling happy and secure. The mother looks happy that her daughter is mixing with the other children and is enjoying herself.From time to time she encourages and praises her. When the child is told that it is mime to go back home, she does not want to obey and throws a tantrum. The mother starts shouting at the child, the child continues to cry and lies on the ground. The girl seems to be insecure and shy when we a rrive at the playground but then seems to amplification confidence and starts playing with the other children. She enjoys the activities but still looks at her mother for approval. According to Erikson during this stage children need to find a healthy balance between initiative and guilt.This girl seems to be going through this stage by not wanting to leave her mother on her own and by develop the initiative and going around the playground to have fun and play with the other kids. When it comes to leaving the playground the girl does not accept the fact that she has to go back home and tries to assert herself by throwing the tantrum in order to have her way. In my opinion, the mother should have prepared the girl better and warned her that they hardly have a few minutes left before going home. Industry vs Inferiority I interviewed a nine year old boy for this stage.The boy seems to be doing very well at school. He told me that he is one of the best boys in class especially in mat hematics. He likes version and doing his homework. In fact he asks his mother to buy him some workbooks to have work to do during the summer holidays. When asked if there is something he wants to improve on, he mentions that he would like to be better in football and art. He withal mentions that he worries that he has not done his work perfectly as his teacher would like him to. He seems to like to please his teachers and be considered to be the ideal student.He overly says that he enjoys going to school to play with his friends during break time. Although this boy seems to be doing very well academically, he still seems to feel mom insecurity when it comes to pleasing his superiors. The boy seems to be competent and satisfied with his achievements. He likes learning new things and skills. According to Erikson the childs peer group becomes more important and significant in the childs life at this stage in fact this boy emphasizes the importance of having friends at school and at the football he attends.Adolescence (12 to 18 years) Identity vs Role confusion For this stage I have observed and interviewed a 17 year old girl. When asked who she feels she is, she says that she is happy about herself, feels that she is full of Lana and energy and she has a very promising future in front of her. She says she would like to become a teacher and later on have her own family. In my observations she seems to be confident and very sociable with different people. This adolescent seems to be secure and happy as she has the support of her family and friends.She is motivated to continue studying in order to reach her goal of becoming a teacher as well as to make her parents proud of her achievements. She feels self confident as a result of the support she receives from those around her. According to Erikson, urine this stage, children become more independent and begin to look at the future. In fact this is shown by this adolescent during the interview when she talked with enthusiasm about her future plans in terms of career, relationships and families. Young Adulthood (19 to 40 years) knowledge vsIsolation she is happily married and has two young children though she is kept very busy and hardly has time for herself, she feels very happy and satisfied with her life. She has also been qualified in a profession and she loves her work from which she has taken some time off for the moment to look after her young family. Besides her family, she has also kept contact with some friends and sometimes they call each other to meet. According to Erikson, this stage involves forming relationships and long term commitments with persons who are not family members.This woman seems to have acquired this stage in that she has established her professional career and settled down in her own family with her husband and children. Middle Adulthood (40 to 65 years) Generatively vs Stagnation For this stage, I interviewed and observed a 46 year old woman. This woman has a f amily made up of a husband and three children. She also has professional lubrications. In the past few years she has changed her career so she would be able to spend more time with her family.She said she feels useful and accomplished in both her family life as well as at work. According to Erikson during middle adulthood we establish our careers, settle down within a relationship, and have our own families we also give back to society through raising our children and being productive at work. It seems that this woman has moved on in this regard. Maturity (65 to death) egotism Integrity vs Despair For this stage I have observed and interviewed a 77 year old man. During the interview, this man seems to enjoy narrating his past experiences and how life was in the past.

How important is that we are certain about what we claim as knowledge? Essay

How important is that we are certain about what we claim as knowledge? According to my opinion, it is crucial to identify what we claim as knowledge. The world has a bundle of information but not all of them can be claimed as knowledge that is suitable to. Everything from your opinion to the life changing decisions you make are helpless on the knowledge that you identify as your own by means of your own perspectives and also through your experiences. To me, unnecessary knowledge is something a person does not encounter to have and does not need to be claimed by a person. To distinguish between necessary and unnecessary knowledge one must know what he or she believes in and would need to be steadfast to that topic.By doing this your knowledge will be refined, rather than flooded. By saying this, it does not mean that the knowledge you can collect should not be collected it is however that the knowledge that is refined to your stature is definitely going to help you better than an y other knowledge that you collect that does not come under your scope. The immenseness of what we claim as knowledge differs from person to person and in the end the basic background and culture the person is from, will determine what knowledge he identifies and adores. All in all the knowledge that you have does not merely state what you know, it describes what kind of a person you are and how your life has been and will beHow important is that we are certain about what we claim as knowledge? According to my opinion, it is crucial to identify what we claim as knowledge. The world has a lot of information but not all of them can be claimed as knowledge that is suitable to. Everything from your opinion to the life changing decisions you make are dependent on the knowledge that you identify as your own through your own perspectives and also through your experiences. To me, unnecessary knowledge is something a person does not have to have and does not need to be claimed by a person. To distinguish between necessary and unnecessary knowledge one must know what he or she believes in and would need to be steadfast to that topic.

A+P vs Araby

Araby and A&P are both short stories, written by famous authors. Although they were written in different times, as well as in different countries, they have many similarities. These similarities can be found both in their contexts and their settings. Both stories are about young men, leading dull lives, and who go through a major change by the end of the story, while trying to get onward from their lives. In both stories this change takes place while trying to please a female who triggers something inside them, causing them to act.Araby and A&P are stories of stillborn attempts to escape from ordinary lives, only in different ways. What catches the readers attention in both stories first, are the settings. In both stories the protagonists describe the neighborhoods and the daily life in the cities that they live in, in detail. While they make these descriptions, telling the reader about the neighborhood through their eyes, they also give information about their mindscapes, and we under affirm what they retrieve of the places they live in. The male child in Araby uses many negative words while describing the setting. ninhabited blind end detached imperturbable dark muddy ( pg 427) That is how we empathize with him cosmos able to picture the dullness and the gloominess of that city in Ireland, and also its detachedness from other places. Similarly, Sammy in A&P describes the town he lives in by referring to everyone around him as sheep, vividly describing the distinction between the beach and his town, which causes us to again picture a small town with many mostly senior people who lead uneventful lives, and a young boy who has lived there and worked in the same shop all his life. all three of them went up to the cat-and-dog-food-breakfast-cereal-macaroni-rice-raisins-seasonings-spreads-spaghetti-soft drinks-crackers-and-cookies aisle. (pg 865) In this way we k right away that both characters are not happy with the lives they are leading. They have no am bitions and nothing to hold on to. Everything they talk about sounds likewise simple. With nothing to hold on to, both characters are in search of something that will give them the courage to do something different, something that will spice up their lives.For the boy in Araby, the escape from his boring everyday life comes with his love for a missy. She is the only light in his dark life, his only source for joy. He devotes himself to this girl so much that she becomes a god-like figure. The light from the lamp caught the white curve on her neck, lit up her hair that rested there and, falling, lit up the lot upon the railing. (pg 429) The same thing happens to Sammy when the three girls in bathing suits come into the store that he is working at. The leading girl of the group, who he calls Queeny, is different from everyone he knows in the town.He is fascinated by her. just her, this clean bare plane of the top of her chest down from the shoulder bones like a dented tag end of metal tilted in the light. I mean, it was more than pretty. (pg 865) The girl is the long-awaited lights in Sammys life. Since they are fascinated by these girls so much, the boys cant stand their being sad. The girl in Araby is sad because she is not able to go to a festival that she wants to go to, where as Queenie is sad because she has been scolded in front of everyone by the manager of the market.The boys, finally having found something to fight for. They feel themselves as their saviors. The boy in Araby feels like it is his duty and responsibility to make the girl happy. I imagined that I bore my chalice safely through a throng of foes. (pg 428) In the same way, Sammy in A&P quits his job, thinking he is now the girls hero, who stood up against his boss to save her from the embarassment. So I say I quit to Lengel quick enough for them to hear, hoping theyll stop and watch me, their unknown hero. pg 868) It is not long before both of them realize that it was not actually wor th it, and that what they had imagined werent actually true. The boy realizes that he is not capable of doing what he was trying to do. He is too young to be buying a gift with the little money he has, from a big bazaar, and for a girl much older that he is. Sammy realizes that in reality he can not do anything else other than to be a cashier at a supermarket. They both understand that they were not actually who they thought they were.The boy in Araby was never tone ending to be the lover of the girl he loved, and Sammy was never the girls hero. after these realizations they both find themselves in an emptiness, having suddenly lost the mission of their lives. The boy is angry with himself (I saw myself as a creature driven and derided by self-consciousness and my eyes burned with anguish and anger(pg 431)) and Sammy doesnt know what to do next. My stomach kind of fell as I felt how hard the world was going to be to me hereafter. (pg 869) But they both know it is going to be

Extempore Speaking

Important Topics for extempore speaking (in MBA admission process) Why you should be selected? Focus on what strengths you bring to the table. These should be consistent with the four things most Institutes atomic number 18 looking for in students during the admission selection competence, adaptability, enthusiasm, and never say die attitude. Remember, they atomic number 18 looking for chemistry between you and your future employer. Be prepared to restart in short time why you are the best sack updidate for the seat. Also, let the institute know you want the admission and you will enjoy be with them.A lack of interest in the program may indicate a lack of enthusiasm for the institute as well as your future. Now that youve had a chance to learn frequently ab break us, what would you transport about our institute? Be careful here. Most institutes dont want you to come in and shake up the place. At the same time, they dont want someone who says, Nothing, everything looks corkin g here. Seek a middle ground by focusing on one or dickens non-threatening issues that may look at come up in your discussions. For example, From our discussion of the problem with slow placement due to economic d give birthturn, I think we should look into the possibility of giving more practical knowledge and exposure to the students. It will make the students more employment ready. I as well as think, we need to do a careful analysis of what the companies are expecting out of the students and try to fill the gap existing between the expectations and reality. Such an dish out indicates you are open to making changes but you also have a certain non-threatening decision-making style. Your response should sound sensible and innovative.Whats your dream job? This is your ideal chance to sell your aptitudes that fit the job description you would be offered after completing the program. Show an interest in finding new ways of using the skills you will acquire during the course pe riod and also that you can be put to use in new roles with additional responsibilities. My dream job would include the execution of all of the theoretical and practical knowledge I will gain from the program. Also, all the responsibilities and duties in the position of a manager will be handed over to me in my dream job.I also nail in a fast-changing environment where theres business growth. Your plans include attracting global placement during the contiguous year, and this would satisfy one of my ultimate goals of being involved in an international corporation. What color is your brain? Be aware that youll probably be asked to speak on much(prenominal) bailiwick. The point is non to stump you, but to find out what makes you tick. When the standard extempore topics are presented, mint are prepared and its harder for the recruiter to get to know the real person. An MBA admission card, for example, tries to avoid repeated topics.But, different and conventional topic like the one above has no right or wrong serve well. In fact, the panel wont even really care what your service is. He or she just doesnt want to hear something like, I dont know, I guess its blue because thats the way I imagine it. The point is to see how creative you are and how you think. Be sure to explain why you answered the way you did. My brain is red because Im always hot. Im always on fire with new plans and ideas. Consider the following scenario You are dictated in a company after completion of your program. One evening you are working late and are the last person in the office.You answer an urgent telephone call to your supervisor from a sales rep whos currently meeting with a potential client. The sales rep needs an answer to a question to close the sale. Tomorrow will be too late. You have the expertise to answer the question, but its beyond your normal level of authority. How do you respond? This response shows that the candidate is confident in his or her ability and ca n be counted on in an emergency. Similarly, your answer should indicate that youre not hydrophobic to be the decision maker in a tough situation, even if the situations beyond your normal level of authority. Id get all the pertinent information, taking well-documented notes. Id answer the question based on my knowledge and the information provided. Id leave my supervisor a note and fill him or her in on the details the next morning. Id be sure to explain my decision, as well as the thought process behind it. What is change management? Such type of question is asked, primarily to check your coping mechanisms for responding to changes. It tests how systematic your approach could be in dealing with change, both from the perspective of an organization and on the individual level.A somewhat ambiguous term, change management has at least triplet different aspects, including adapting to change, controlling change, and effecting change. A proactive approach to dealing with change is at the core of all three aspects. The response could be Change management is a term used to refer to the introduction of new processes in an organisation, or the management of people who are experiencing change. Successful adaptation to change is as crucial within an organization and the individuals in them inevitably encounter changing conditions as they are powerless to control.The more effectively one deals with change, the more promising he or she thrives. Adaptation might involve establishing a structured methodology for responding to changes in the business environment. Online nurture In todays world, many adults find themselves unsatisfied with their college and institution and wish for something more but demands on their time and schedule make this be impossible. The solid news is that the Internet has many online learning opportunities available that allows one to gain a higher education, learn new skills, and become more marketable.And the great thing about the benefits of online learning and online education is that one can get an education according to their let schedule and can do it from the comfort of their own home. In fact, thousands of working professionals have been able to increase their knowledge and jobs skills without ever having to enter a classroom, thanks to online classes. By asking you to speak on this topic, the panel might check your understanding on technology and current trends.Your response towards online learning could be favorable or unfavorable, but dont be indifferent towards this topic as this shows that you have no idea about the latest revolutions. Your response could be, Online Learning could be considered as learning in the practical(prenominal) classroom. While there are indeed many solid career opportunities available today, the market place is extremely competitive, making higher education that much more vital to successfully landing the job of ones own dreams. But one of the leading concerns for students, as w ell as working class, is to consider entering the world of expensive education.Fortunately, there are plenty of distance learning courses that make it possible for willing students to learn from the comfort of their own home without having to worry about many other expenses like commutation expenses, lodging and boarding expenses, etc. Plus, these distance learning programs have been gaining a good degree of credibility throughout the professional world, so one can be confident of receiving an education that will be acknowledged by major companies. Are MBA Salaries Still on the Rise? These questions help the panel in understanding what is your actual aim- Knowledge or chaste Money? If you crave for mere Money, i. e. you are driven by the high salary hype, you will not be considered a good candidate as money minded people generally dont concentrate on effectiveness and quality. But if you are truly driven by your inner force of learning, you will sure enough get that chance by se curing a seat in your desired college. Your response to this question could be, This depends on the situation of the individual student and other factor such as, the type of industry they are in, the company for which they are employed, and the prior skills they bring with them into the workforce.Attending an MBA school still has the potential to raise your value and increase your ad hominem bottom line, but it is not a guarantee. However, the economy has already begun to turn well-nigh, and many financial organizations are posting large profits again and have begun to recruit MBA graduates for a variety of positions. MBA holders work in a variety of positions, including financial controllers, senior financial analysts, project managers, marketing directors, and of course as CFOs and CEOs. Salaries for these selected positions can be much higher than mid-level jobs. How has the Economic downturn changed the Outlook for MBAs? This topic again will introduce your actual thoughts t o the panel. In reality, the economic downturn has actually changed the outlook for MBAs. Those who were sheer driven by the money behind MBA degree have taken a U-Turn and made way for those who are in real wanted to pursue this course for making an established career. This topic can earn you a definite seat in you dream college. So your response could be positive like, It is still as good a time as any to earn an MBA.In fact, as the economy begins to turn around and all indications point to that process already beginning more opportunities for management specialists will be available. Most companies were forced to decrease their staffs using steps such as early retirement and lay-offs in order to survive the economic downturn. As the economy begins to swing upward, these companies will be seeking managers that are not only experienced, but are also knowledgeable about the many legal changes that have been instituted uring the crisis. This means if one undergoes earning an MBA to day, he or she will likely be taught the legal changes as they are implemented. The goal of the MBA is to provide the company with the experience and knowledge that will put oneself in high demand in corporate world. MBA programs around the world are adapting their curriculums to reflect the changes made in todays business world. An MBA will strive to provide the company with a better understanding of the new economy.

Drug Abuse on High School Students Essay

The hypothesis for this report is that as an individual increases medicine aim, their triumph within their education decreases. To prove this is true, there were many investigations involved in the process. Firstly, there was secondary research provided in order to see the drug use of all teenagers in Ontario, as well as dropout rates in Ontario as a whole. As well as definitions, general drug information, and former(a) factors of these variables.Then, there was primary research used to comp ar the findings from the secondary research to just a sample of students from the Catholic Central High School community. In order to further research the topic of the effects of drug use on high school students and its correlation to educational achievement, 24 surveys were conducted within the Catholic Central High School community (refer to appendix, pg. 2-3), and of these 24 participants, approximately 8% are grade 9 students, 21% being grade 10 students, 29% being grade 11 students, and 4 2% being grade 12 students (refer to appendix, pg. 4, chart A).Secondary research states that according to the partnership Attitude Tracking watch (PATS, 2007), 65% of teens say they use drugs to purport cool and to impart the approval of others, and their desire for social acceptance. Contrarily, primary research showed that 50% of students surveyed think that friends do not have any influence in their decisions regarding drug or alcohol use, whereas 33% think they do have influence (refer to appendix, pg. 4, graph B). According to Partnership for a Drug-Free Canada (2010), 73% of teens report that number-one reason for using drugs is to deal with the pressures and the stress for school.Likewise, primary research states that 70. 6% of the 24 participants have consumed drugs or alcohol before or during school hours, which shows how teenagers are using school as an excuse to consume drugs or alcohol (refer to appendix, pg. 4, graph C). Primary research indicates that 70. 8% of the students surveyed have experimented with drugs (refer to appendix, pg. 5, graph D), and also, these drugs that they have experimented with were for non-medical purposes. Surprisingly, the top 5 drugs most consumed by the participants are Marijuana (100%), Tobacco (47. 1%), Salvia (41. 2%), Mushrooms (35. 3%), and cocaine (29. 4%).Refer to appendix, pg. 5, graph E). Similarly, secondary research shows that many teens, 51% to be exact, mistakenly believe that its safer to abuse a prescription drug than it is to use illegal drugs. Secondary research explains that the majority of teenagers consume drugs or alcohol because their parents are not paying enough attention to their teenage children, because of family problems, because they have family members who have drug or alcohol addiction problems, or because they are living in a single-parent household which would aslo mean that that single parent does not have enough time to know what their children are up to.Contrastingly, primary research shows that within the students surveyed, 58. 3% are part of a nuclear family (mother, father, and 1 or more biological or adopted children). (Refer to appendix, pg. 5, graph F). Also, 75% do not have family members with drug addiction problems (Refer to appendix, pg. 6, graph G). According to Canadas comminute Force Survey (1990), nearly 340,000 young people aged 20 to 24, or 1 out of every 6 (16. 6%) had not obtained a high school diploma and were not enrolled in school due to their involvement with mostly tobacco and also illicit drugs.Canadas Labour Force passed the same survey almost 20 years later, in 2010, the dropout rate decreased and it was now 1 in every 12 (8. 5%) of 20 to 24 year-olds that had not obtained their high school diploma due to the same reasons mentioned above. Contradictorily, primary research demonstrates that out of the 24 participants, 20 of them (83. 3%) feel that students who drop out of high school are stereotyped as people who are involved i n drug/alcohol related activities (refer to appendix, pg. , graph H). And also, that 75% of the students think that alcohol and drug use has increased over time among teenagers (refer to appendix, pg. 6, graph I). To conclude, it was found that the primary research and the secondary research are both similar and different in many ways, as in some points the articles, books, and online resources agrees with what the 24 participants know and think about the topic being discussed, and sometimes it does not.

Case Analysis: Employee Attitudes Essay

1. Which of Schwartzs 10 determine are driving the behavior of managers at Bain & Company, Home Depot, and Best misdirect? Provide examples to support your conclusions.Bains management is driven by he Schwartzs values of power and self- direction. In a downturn, he chose to go against the jot and take advantage of the situation, hiring people instead of laying off which allows him to snatch up recently unemployed or underemployed quality candidates. His approach is knowing and keeps him ahead of the competition. He as well as spreads out from the market in recession and looks for opportunities in emerging ones. In the case of Home Depot, the management is driven by universalism, lowering the target goals for the employees so they can more easily achieve bonuses when business isnt booming. This also touches on security, in that they are building verity and dedication within their workers.Best steal chose to bring their employees into existence part of the solution. The value of universalism is seen here as they encourage their workers to think globally to solve a problem. While I understand that this approach has value, making employees part of the solution fosters a feeling of team spirit and working together, I believe it could also backfire, leaving employees feeling they must help solve company financial issues or they could be left without a job. I am not accredited Best Buys approach is enough.1. How would you describe Steve Elliss affective, cognitive, and behavioral components of his attitude toward managing in a recession? Be specific.Steve Elliss attitude toward managing in a recessions contains an affective component, reflecting emotions and feelings towards his ideas. His affective component is positive, optimistic and enthusiastic. His cognitive component, which reflects his beliefs about this situation, is shown as his belief that doing the counter intuitive thing by hiring and expanding toother markets get out result in better power and profit, regardless of the recession and certainly when the market recovers. His behavior component, how he plans to act in this situation, is clever, insightful and strategic ground on experiences and instincts he has gain during his career.2. How are Home Depot and Best Buy exhausting to increase employee involvement? Home depot and Best Buy are trying to increase employee involvement in similar and also different ways. Home Depot cut the targets employees needed to hit to achieve a bonus, allowing the bonus to still be possible in an economic downturn. They are ultimately creating loyalty and a feeling of working for a company that values and understands its employees. Best Buy is bringing their employees into the management wait on by taking their feedback and using that to render processes and policies that help manage costs during the recession. This also can create loyalty and a sense that the company values the employees.3. Use Ajzens theory of planned behavior (Figure 6 3) to analyze how managers can increase employee mathematical operation during a recession. Be sure to explain what managers can do to affect each aspect of the theory.Managers must first change the employees attitude about their work. They can create engagement by seeking feedback, making employees a part of the solution. They can create a level of loyalty and a feeling of being respected by being honest about the companys financial state, long term goals and challenges. They can also do as spurt Blue did and show the employees that eachone is affected, from the highest ranks, by lessening salaries at the top and spreading the negative impact fairly throughout the organization. Next they need to convince the employees that the behaviors they indispensableness the employees to harbor are important to the employees.They can do this by tracking process and showing them results of the behaviors, keeping communication open to allow updates, bringing the employees into the process so that they understand the bigger picture impact of their individual and group behavior. Finally, they must convince the employees that they have some control over the outcome. Show them that every change has an impact and give them some decisions to make. Allow them to choosebetween equally important processes.4. Based on what you learned in this chapter, what advice would you give to managers trying increase employees organizational commitment? I believe that a good manager has the ability to inspire individuals and teams, has a strong ability to admit strengths and weaknesses in individuals and teams and capitalize on the strengths while lessening the impact of the weaknesses. Managers must always communicate the goals and objectives, repeating often to keep the focus on them.They must recognize effect with pay, but also recognize the other things that drive and motivate employees, like awards. In my company, sales people are always rewarded for high achievement with money, but many of the other teams appear more satisfied with awards relating to recognition, promotion, sitting on committees, etc. Managers must foster teamwork, and allow working conditions that give a good work life balance. They should encourage work to be a fun, fulfilling part of the employees lives, not a job.

Impact of British Rule on India During 1857-1867

In Politics as in physical perception, when one body impinges upon another the effect of the impact is determined not notwithstanding by its force but also by its duration. The improbability becomes great when we have regard to the highly developed and complex cultivation with which the British came into contact. That civilization is an amalgam of two elements, one Hindu and one Muslim and at off bushel sight the Islamic element might seem to offer the greater resistance to outside influence.The uncompromising character of Islam is obvious, and in consonance with it the Muslims in India for a considerable time resisted the impact of westerly education, took but little to science or industry, and hardly allowed their beliefs or their way of life to be influenced by the newcomers. Hinduism, on the other hand, has protected itself by means ofout the centuries by its flexibility and its absorptive capacity. In the British blockage European pattern has profoundly affected the Hi ndus, with their great sensitivity to new ideas and spiritual influences.They have become steeped in the Western scientific spirit they have so absorbed European political ideals as to forget their foreign origin and they have allowed even their conception and understanding of their give birth history and philosophy to be transformed by Western learning. Nevertheless, advanced India is essentially a Hindu country and during the latter half of the British period Hinduism itself, after centuries of stagnation, has caused a mighty resurgence. Thus it is that independent India is today governed in the main, not by Westernized intellectuals, but by men who regard themselves first and foremost as Hindus.Both the main elements in Indian life and thought be in fact highly self-protective and it might therefore have been thought that the relatively brief impact of British rule would leave little permanent mark. Nevertheless, some of the evident effects of that rule have at to the lowest degree the appearance of permanence. In the first place, a strong and ubiquitous Central Government, administering a uniform system of law with a high degree of efficiency, unrelentingly imposed homogeneity unknown in Indian history.The Tamil, the Bengali, and the Gujarati for the first time obeyed the same law and observed the same forms in their dealings with authority and in the process they were insensibly drawn closer together. Secondly, the introduction of English education brought the upper middle classes under the influence of Western thought at a time when nationalism was the most vital factor in the life of Europe, whilst at the same time the English language provided them with a common intermediate of communication.In the third place, the Press, which was called into being by British example and influence, furnished Indians with a means of voicing their political aspirations, and so developing a common soul and knowledge of their growing strength. In all these ways, B ritish rule fostered the growth of national feeling and built up a political unity not wholly dependent on the cohesive force provided by a strong foreign rule.The process was clearly not complete by 1947 or partition would not have been necessary and it is an interesting speculation as to whether, if the steps to self-government had been slower, a unitary government would have been possible. The process of mating has not been wholly advantageous, for the development of a strong Central Government has undermined those village institutions in which the political genius of India was most truly displayed.The villages of ancient and gothic India were to a great extent self-governing and the forms of democracy which operated in them were perhaps more vital than those which have been so laboriously imposed on India in modern times. The community settled its affairs by common consent and looked for no interference from outside as long as the revenue collectible to the ruler was paid. Ci vic consciousness was strong, and the way of life in rural India was gracious.Despite the protests of the wisest administrators, the East India Company steadily destroyed the political importance of the villages, and few things in British rule argon more pathetic than the attempts, during the last seventy years, to re-create village institutions. It is only necessary to study the working of a modern District or Union Board, for example in Bengal, to realize how much India has lost by the over-centralization of authority. This loss must in fairness be set against the gain, which has resulted from political unity.Although it is in the political sphere that the influence of British thought has been most spectacular, equally important has been the impact of Western science. India at an early stand for made great contributions to scientific knowledge, but in the Middle Ages her intellectual life became stagnant and few signs of a true spirit of enquiry appeared. Nor did she experience anything even remotely comparable to that great revolution in ideas, which was brought about in Europe by such men as Galileo, Newton and Descartes. pretermit to a limited extent in the field of astronomy, scientific learning was rare and the scientific spirit non-existent.Thanks partly to Macaulays own vehemence, English became the medium of instruction, and through that medium, by the end of the century, the scientific spirit had been rekindled. The change has not been wholly for the better, for it has given a materialistic twist to Indian thought and has introduced a idolize of wealth, which was not present in the India of the Vedas or the Epics. On the other hand, intellectual India has received a new dynamic impulse and has become once again creative. For good or for ill, Western scientific thought has conditioned the Indian approach to all the problems of life, whether practical or speculative.The degree of conditioning, however, has not been uniform in all directions, and o ne of our most difficult problems is to determine how far Western influence has affected religious sentiment and philosophy. It may be said at once that Islam has been singularly unaffected and our question thus need only be considered in relation to Hinduism. British influence has reacted on Hinduism by star(p) a small but important section of highly educated Indians to abandon their traditional Hindu thought and feeling and to adopt a Western outlook on life and philosophy.A second effect of British influence was the growth of re-formed sects such as the Brahmo Samaj, which aimed at a synthesis of the trump out in Hinduism and Christianity. They were of considerable importance in the nineteenth century, but, like the thoroughgoing occidentalists, they faded into the background in the twentieth century. Thus, without in the least intending to do so, the British revivified Hinduism after its long period of stagnation and uncertainty. In the villages and smaller towns Hinduism rema ins strongly entrenched, but in the north of India there are, nevertheless, some signs of change.Here and there are groups of men who reject the old taboos on intercaste dining while the respect paid to men of higher caste is not so profound or so universal as of old. Villagers no longer gather so frequently round the feet of the village pundits to hear the recitation of the great epics in which their traditions are enshrined. These signs must be neither exaggerated nor ignored. They do not indicate rapid or revolutionary change, but they do mean that life and thought in the villages is no longer static.Outside events and trends of thought press more closely upon the Indian villager today than ever before and they are unlikely to leave his beliefs and customs duty unchanged. Until the direction of the change becomes clear, no real assessment of British influence on Hinduism will be possible, but in the meantime it must be recognized that the intrusion of the outside world into the villages is the direct result of British rule. References Ainslie Thomas Embree , 1962. Charles Grant and British decree in India George Allen & Unwin London. Anindyo Roy, 2005. Civility and Empire literary productions and Culture in British India, 1822-1922 Routledge.New York. Jeffrey M. Diamond, 2004. Imperial Fault Lines Christianity and Colonial Power in India, 1818-1940. The Journal of the American Oriental Society. Volume 124. Issue 2. Page bit 383+. Martin Deming Lewis (Ed. ), 1962. British in India Imperialism or Trusteeship? D. C. Heath. Boston. Reginald Coupland, 1945. India A Re-Statement Oxford University Press London New York. Robert Carr, 2005. Concession & Repression British Rule in India 1857-1919 Robert Carr Assesses the Nature of British Rule in India during a Key, Transitional Phase. History Review. Issue 52. Page Number 28+

Employment and Human Resource Management

While this may be unfeigned to an extent, I do believe that the opposite Is also true, attractive people ar over-looked due to their superficial appearance and are taken less seriously even when commensurate or more qualified than an other candidate. This Is not to mention that life brings ch tout ensembleenges, hurts, and UN- pleasantries, regardless of how a person looks. So we cannot be in like manner quick to say that beautiful people throw away emend lives. In this case though, the Issue is elegant as a free-pass in a sense, or a way into a job sic without the proper qualifications (or in spite of the proper qualifications). on that point has been some evidence that people who hire for Job openings do give preference at times to people who are obviously physically attractive. Researchers have famed that beautiful people tend to charm interviewers with their looks and create a positive tone and impression ground solely off of how they look. Assess the chairmans behavi or from a human resource management perspective. I tincture that if people try to regulate every detail of a hiring process, Including the way people look, there exit be even more discrimination.When an exceptionally beautiful or attractive candidate Is Interviewed, managers may receive pressure not to hire them Just so there are no Lies or tension In the workplace as to wherefore that person was hired. In this case, though, it is not even evident that the hold made an incorrect decision. Other department members should allow the Chair to do their job and trust that they have the proper qualifications to interview and choose quality candidates. There are times when candidates are chosen without having all of the qualifications of another candidate.There are job openings available that specify that a certain degree is referred but not required. The Chair was said to have overlooked a more qualified candidate, but that does not nullify the fact that this interviewee may have al so been qualified. A lot of times a degree or certain qualification sets are not the only thing being considered. A person who shows that they are able and willing to complete a job with a great attitude may bring forward Job offers faster than a very-highly qualified person who may be lacking In other areas. Decision.The hiring committee should do their best to work as a team and keep down difference of opinion within the workplace. The Chair made a hiring decision and that decision should be upheld. Employees may feel that the Chair is easily swayed and become more involved in the hiring process than they are even supposed to be. What happens when somebody is interviewed that a worker Just doesnt like from their outward appearance? Going to the chair to try to learn hiring decision overturned should not be a route taken too frequently by employees. I feel that there is already enough looks-discrimination in the workplace.When a person enters a get on to be interviewed they ar e being Judged not only their answers UT also how they look. Research shows that 74% of interviewers make for hiring decisions within the first minutes of an interview. They Judge looks by the persons appearance, voice tone, handshake, and body-language. These are all surface characteristics There is enough Judgment in interviews, applicants should not have to be subjected to on-looking, non-involved employees Judgments as well. Discuss to what degree and why attractive candidates may be given unfair consideration during hiring processes.This question makes me wonder, honestly, if people would feel better if attractive omen or men were interviewed through a wall or only via telephone. the great unwashed come in all sizes and shapes, with different features and looks. Attractive people cannot help how they look and are often not even thinking about their looks when working or at an interview. Believe it or not, a lot of times attractive people would like a little less attention fou nd off looks when it is time to be professional. More often than not, other people are more strung-out on the candidates looks than the candidate themselves are.

Case Study †Mr Rakesh Sharma Essay

The case study given is ab emerge a fresh graduate, Mr. Rakesh Sharma joined Modern Industries Ltd. (MIL) in Bangalore as a trainee against a projected vacancy in the Paints Application Department for one-year training. Mr. Sharma has been performed very(prenominal) tumesce. The Department Manager and the training Manager were satisfied with his cognitive operation in the first two quarters. However, when stepping in to the third quarter, Mr. Sharma raised an have a go at it about qualifying his training plosive. The necessitate has not be entertained and Mr. Sharmas sort started to change and became unacceptable.Counseling session and warning letter have been unfreezed to him and the situation did not change by reversal good. One of the primary objectives of the Training Department is to recruit who have good potential and train them to be effective persons in different plane section. The Training Manager clearly known that Mr. Sharma is a potential trainee solely he fai led to train him in different department and caused Mr. Sharma wholly have one choice of department to stay which is the Paint Application Department. The Training Manager have to struggle on his rational finding whether to terminate or not to terminate Mr.Sharma.There ar tailfin issues discussed in this report. These five issues are the main causes to the problem that the Training Manage has to decide whether he should terminate Mr. Sharma or not. The five issues are conference, employees behavior, stipend and gain ground, guild policy, training and development. Moreover, we also discussed five options to the Training Manager other than termination of Mr. Sharma.These five options are apply employee engagement program, training and coaching system, giving short period to salute improvement, evaluate motion of Mr.Sharma and circulate and persuade the parties involved. HRM issues that cause to the problem Issue 1 Communications Effective communication is essential to bus iness success. You can tie back almost every employee issue attendance, morale, performance, and productivity to communication, says Fred Hol blueay, an HR adviser in Medford, Oregon. Businesses without effective staff communication suffer from lost profits, distressing productivity and poor employee morale. In order to solve galore(postnominal) business problems, employees need to be able to collaborate and second effectively.Good communication can encourage employees to deform harder, solve problems together and work towards a super C goal. It is the job of every manager to ensure employees and superior are communicating effectively with each other. In the cases of MIL, we found that in that respect is whatsoever communication problems amid shop manager and Mr. Sharma Training Manager and Mr. Sharma as well. More interaction / communication between trainees has to be established especially for performance appraisal purpose. Reviewing trainee performance once at the end of every quarter is too long for training manager to redirect examination their performance accurately.Trainees performance powerfulness not be consistent from time to time and advise might need to be given to them. Also, training manager might lack of clearer under stand up about their boilersuit performance and problems they faced. Hence, this lack of communication between training manager and trainees including Mr. Sharma caused manager hardly to observe their factual performances, problem faced and what they really want or do they deserve to enjoy more than benefit? These are all the grey areas that left out by performances review.Besides, Department Manager should be communicate and discuss with Mr.Sharma before file a complaint on him to Training Manager. Department Manager oblige to understand employee problem and assist it to cope with problem faced. However, department manager failed to do so. This shows in that respect is absentminded of communication between Mr. Sharm a and Department Manager. Listening and responding is how we understand the feelings and thoughts of the other person. There is no skill more important for effective communication than taking into consideration the other person? s perspective. Try standing in someone else? s post it will considerably improve your communication with that person.In this case, Training manager doesnt seem to communicate well with Mr. Sharma when Mr. Sharma voice out his request. The managers state upon Mr. Sharma is more considered as a perfunctory to Mr. Sharma. This caused Mr. Sharma to feel that the request and problems were not being taken gravely by management. As a result, it de-motivated Mr. Sharma to keep on with training. Manager should standing in employees shoes to understand better their exact situation and their needs. It certainly assists a lot to improve communication between manager and employees.Hence, we suggest that manager should really look into the matter if any of the subordin ate especially trainee utter out opinion and requests. Manager should investigate and evaluate such matter deeply upon Mr. Sharmas request to decide whether his performance is good enough to curtail his training period to 7 months and absorb him as engineer. Also, to look into trainees benefits whether it reaching satisfactory level for trainees or whether the matter is only happened on Mr. Sharma since there is an issue has been voice out by him.Issue 2 Employees behavior Employees behavior is referring to the way the employee responses toward his/her job. Generally, employees behavior can be classified into either positive or negative. A positive behavior indicates a strong employment engagement towards company whereas an employee with negative behavior shows emit employment engagement. In this case, one of the issues found is the personal behavior of Mr. Sharma. When Mr. Sharma is being informed that his request to start a perpetual employee was disapproved, his attitude sta rted to change differently.He then started to become de-motivated and started rejecting to perform in some task which assigned to him, telling that the assigned work should be done by unwavering workers instead of a trainee. Such action did not receive any attention in the initial period but it then become erratic and unacceptable at last. We think that Mr. Sharma portrait an attitude of egoism. Mr. Sharma only focuses on self- interest without being considering for others. In this case, Mr. Sharma tried to demonstrate to the company by practicing de-motivate attitude in work.Employees in company supposed to work together as a whole and team work certainly the most important criteria. Unfortunately, Mr. Sharma failed to practice it in this case. Another sub-issue of the case is employment engagement. Mr. Sharma showed a low employment engagement to the company by becoming less aggressive and progressive towards the job as well as refusing to work on some task assigned to him. An e mployee with low engagement to company eventually lowers down the productivity and efficiency. We think that Mr. Sharma should have a long term view kind of just focusing on short term benefits.As a part of the company, he should show an active, progressive and aggressive attitude towards his work to convince training manager that he deserved to curtail his training period and get promoted to regular employee. Issue 3 Compensation and Benefits Compensation and benefits is an effective rotating shaft and method to motivate and reward a employee based on their performance. However, it could be a sensitive issue between employer and employee while discussing the content of the compensation and benefits. In this case study, Mr. Rakesh Sharma requested that his training period be curtailed to 7 months only and to absorb him as an Engineer.He argued that he had been performing like a regular employee in the department for the last one quarter. He indicated that he would gain seniority a s well as some monetary benefits as the trainees were eligible for a stipend only. The regular employees were eligible for many allowances like conveyance, dearness, house rent, education, etc. which was a substantial amount as compared to the stipend paid to a trainee. According to Mr. Sharmas request, one of the main factors that he would like to be absorbed as a regular engineer is monetary benefits.Hence, the departures between his on-the-job training benefits and regular employee benefits have caused him to come out with the request. This is also one of the issues that lead to the eventual problem of termination. Employee compensation is the employee incentives and rewards that can make all the difference when it comes to retaining good workers. Generally, compensation and benefits for a regular employee will divided into four categories which are1. Guaranteed pay monetary reward paid by an employer to an employee based on employee/employer relations.Generally, it also known as basic salary. Besides, there is other pay elements which are paid based solely on employee or employer relations, such as seniority allowance. 2. Variable pay Monetary reward paid by an employer to an employee that is contingent on discretion, performance or results achieved. For example, bonuses, commissions, dearness, and so on. 3. Benefits Programs an employer uses to supplement employees compensation, such as paid time off, medical exam insurance, company car, and more. 4. Equity-based compensation A plan using the employers share as compensation.The most common examples are note options. These are the compensations and benefits that will received if you are a regular employees of a company. However, Mr. Sharma is not a regular employee yet as his on-the-job training is still on-going and only 5 months left. Hence, he still considered as a trainee in the company. Although a trainee is not an official employee of a company, he or she might not have salary. But, trainee may r eceive compensation and benefits from company. Trainee will receive a fixed compensation of monthly payment from company.Depends on respective company, some company will afford trainee fringe benefits. For example, they will issue stipend for trainee, free meal is available for trainee. Besides, some company might issue health and medical subsidy for trainee too. Yet, a trainee compensation and benefits are still not persuasive when compare with a regular employee. Same with the case, Mr. Sharma requested to be promoted to a regular engineer is not because of his good performance on the job, it is also because of the compensation and benefits of a regular employee are more sufficient and attractive.

Review of All the King’s Men

The nature of doodly-squat Burdens travel from the arid land of facts to the dream sea of ideas is what the spirit level is all(a) near. It goes on to spell whether the journey undertaken by the hero is indeed a spiritual one or an approach at self-discovery.An attempt has been made to explore the roots of this journey through Modernism (the breakdown of philosophical/moral consensus ab forbidden the nature of things, the turn toward myth) and Neo-Ro existenceticism (the search for a modernistic unifying principle amid the fragmentations of Modernity/Scientific Materialism), the parting of Willie behavior-threatening, Ellis Burden, Judge Irwin, and the heros journey through the turmoil and pleasures of life.The story revolves around the relationship amidst the themes of Death and Rebirth which occur in twats journey through incidences of tragedy and beyond. It ends on a note of positivism, when the hero, Jack Burden, transforms himself from being a pawn to his roots in ance stral lineage. literary works Review All the Kings Men, is the story of the rise and fall of Willie Stark, a political titan in the Deep South, who during the 1930s rose from hardscrabble poverty to become the governor of his state, and start-ditchly its close to powerful political figure.The story goes on to say how Willie, the anti-hero blackmails and bullies his enemies into submission, and using his keenforward office institutes a fundament series of liberal reforms which are designed to tax the rich and ease the burden of the states poor farmers. This leads to a conflict of personalities which includes the notable author governor, Sam MacMurfee, and other power mongers. Jack Burden, the scion of one of the states aristocratic dynasties, turns his choke on his genteel upbringing, against the wishes of his well-wishers, which includes the influential Judge Irwin.Throwing caution to wind, Jack joins Willie on his journey to stardom, earning him the name as, Willies right hand. Willie takes advantage of Jacks talent as a historical researcher to snapshot up the unpleasant secrets of his enemies, using this to blackmail and provocation. Cynical and lacking in ambition as he is, Jack walks away from many of his past interests the dissertation of American History, and marriage to Anne Stanton, the daughter of a former governor of the state.The scene when Willie asks Jack to look for skeletons in the closet of Judge Irwin, Jack is forced to exhibit his ideas concerning consequence, responsibility, and motivation. He discovers that Judge Irwin had accepted a bribe, and that Governor Stanton, his would-be father-in-law, had covered it up, resulting in Judge Irwins suicide. The story then turns to another interesting episode of Adam Stanton, Annes brother, taking up the directorship of a new hospital being built by Willie.The vicious turn of events leads Willie to Anne, who trustingly has an link leading to his ultimate murder. Jack, with nothing to gai n returns, an empty man. In this we see, the goal and rebirth of Jack through his tryst with mint and forlorn countenance of Anne transform to one of exuberance. Willies death at the hands of Adam, his loyal employee, jolts Jack to such(prenominal) an extent that he is left dumbfounded and brooding of the consequence of his future and a rethink of his belief.Jack returns to his senses and takes a major plunge towards society by accepting his long lost approve, Anne Stanton, and pursues his passion of research . 3. 0 Analysis Jacks journey from the arid land of facts to the dream sea of ideas can be best described as a journey towards truth which is emphasized when he says, And all time are one time, and all those dead in the past never lived before our definition gives them life, and out of the shadow their eyes implore us. That is what all of us historical researchers believe. And we love truth. It may be seen that the star characters in the novel Willie Stark, Judge Irwin, An ne Stanton though their personal lives have not been free from blemishes, they were in to a greater extent than a way, corrupt. Starting with his association with Willie to the displeasure of his near and dear, the moment he learns of the affair of his first love Anne Stanton with Willie, and to the moment he learns of Judge Irwins suicide, Jack had never endured a sign of negativism in Willies actions. It is only when Jacks mother reveals the true identity of his father, does Jack admonishes Willie for his deliberations, although not in public.This incident leads Jack through many a twist and turn in his endeavor to occur to the bottom of Willies motives. The sequence of events that followed, leading to the untimely murder of Willie, inculcated a sense of disbelief, and revulsion in him. The trudge back to his roots exemplifies the struggle and worship of humanity in all its glory. Jack for all his wiles, was an ardent follower of his master. Willie Stark, the Boss gave the impres sion of a man on the move. Never, did he pause to estimate the consequences of his actions. This ultimately led to his doom.Willie Stark, though he had a humble beginning, rose to a position of wielding ungoverned power in the process subjugating his opponents by brute force and of course putting to use the investigatory skills of Jack. Judge Irwin, revered as a father figure by Jack, has not been in the good obligates of Willie, who instigates Jack to dig into the past activities of Irwin, protested vehemently by him. However, when the facts were unearthed, a shocked Jack and a confused Willie confronted Judge Irwin. Judge Irwin was a man of honor. He was known to be a very straight man and never took the law into his hands.This revelation was too much for him to digest, and equally embarrassing, that he did what a man of his stature would have done, commit suicide. Strangely, for most part of the story, Jack believes that Ellis Burden, whom he refers to as his Scholarly attorn ey, to be his father, where in fact, it is Judge Irwin who is the real biological father. Ironically, Jack gets to know this only after the suicide of Irwin, which Jack believes was because of his action. Jacks aristocratic moorings unfortunately does not refrain him from joining hands with the immoral Willie Stark as we see in the story.Though Willie uses Jack as a formidable tool in his lift to power, using Jacks research skills to his greatest advantage of subjugating his opponents, was a crime most unsuspecting of such a character. Jack becomes a witness to Willies Machiavellian manipulations and misdeeds, albeit, unwittingly. However Jacks shunning politics at the end of the story and his return to his earlier passion is a fiction for Jacks return to his roots, his history, and his American past. In fact, Jacks research revolves around his discover of the life of Cass Mastern, a man of high moral standards and a student at Transylvania College in Kentucky.Even the equal to( p) Jack takes up for his dissertation is a reminder to the readers of Jacks search for the truth. Is death the last sleep? No, it is the last and final awakening, said W. Scott, a stark reminder synonymous of the characters in this book Judge Irwins suicide when he is confronted by Jack with facts about his acceptance of a bribe, and the violent death of Willie Stark by Adam Stanton. While for the major part of the story Jack believed that the Great embrace denoted actions in life and not words or deeds.The awakening on that morning at home, brought Jack to retract his thoughts on life, and once again believed that men were answerable for their actions and deeds. This rethinking in a sense is responsible for Jacks decision to marry Anne Stanton (a metaphor for rebirth) despite his knowledge of the fact that he she had an affair with Willie Stark. Reflecting philosophically he says, all the words we speak meant nothing and there was only the pulse in the blood and the twitch of th e nerve, like a dead frogs leg in the experiment when the electric authorized goes through, a true reflection of Modernism.This can be, in a philosophical sense be equated to the death of Jack figuratively, since Anne was Jacks first love, whom he loved more than anything else in the world. 4. 0 terminal In the ultimate analysis it may be inferred that Jacks life has been a life of journey towards the truth, towards his roots and eventually his self-discovery. The main characters in the story play an important role in molding Jacks character, the incidents in the lives of those characters enlightening the path Jack has taken to achieve his goal. 5. 0 Bibliography 1. 0 www. sparknotes. com/lit/kingsmen/summary. html

Absolute Thresholds and Differential Thresholds

Absolute doorsills are the minimum level of comment extravagance needed for a stimulus to be perceived. In other words, the absolute threshold is the amount of meretriciousness needed for a person to detect a battle between something and nothing. Differential thresholds refer to the force difference needed between two stimuli to begin with people can perceive that stimuli are unlike. Thus, the derivative instrument gear threshold is a relative concept. Webers law (1834) states the positive relation between the first stimulus and the second stimulus.The greater the initial stimulus, the stronger the additional intensity need for the second stimulus to be perceived as different. Absolute thresholdDifferential threshold Amount of stimulusOne stimulusTwo stimuli MeasurementDistance between stimulus and nothingDistance between two stimuli comparing between absolute threshold and differential threshold, absolute threshold just include one stimulus while differential threshold inc lude two. In measurement, absolute threshold measures the distance between stimulus and nothing while differential threshold measures the distance between two stimuli.As I am a marketing student, therefore, the first thing which comes to my mind when I am trying to start kill with this piece of journal is that, do these differences between the two thresholds matter with marketers marketing strategies? And after I do some research on the internet and with my personal experience, I am quite sure that it does matter. The magnificence of two thresholds can be different to marketers under different situations. Absolute thresholdDifferential threshold AdvertisingElementsExposure, Size, ColorAdvertising persona PeopleInvolvement, motivation, attention, attitude Concerning advertising elements, absolute threshold focuses on exposure, size, color, etc to attract target nodes attention while differential threshold focuses on the advertising quality appear to customer in order for them to percept the different between those. These two thresholds are based on different people and are closely connect to their involvement, motivation, attention, attitude on the particular good or service.So different people will comport different threshold when percept the same object. When a impregnable launches a new product or a new brand emerges in the market, this is when the absolute threshold is more important to marketers. Because absolute threshold measures the minimum intensity that the customers can percept, as the new brand or product probably demand recognitions from them, otherwise poor sales arise. Therefore, the higher the exposures of advertising advance to gain consumers attention.On the other hand, the soundly use of five sensory techniques in the advertising can easier imprint in their mind. When a firm is modifying a product or service (positive improvement or negative change) that either willing or unwilling to let a customer in perceiving the difference, the differential threshold will be considered to be more important. Because differential threshold measure the intensity difference needed between two stimuli before people can perceive, the intensity modify of a product that cause the customer percept or not is what marketers concern.For instance, marketers want to chicane to what degree of a price cut or a big meal can be percept by customers, and thus affect their motivation to consume more. On the other hand, marketers want to know to what degree of raise in price or a little meal that cant be precept by customers, or else it will increase the customers cost risk and decrease his or her motivation in purchasing. When taking in the esteem in such a negative change, it reminds me with one of my personal experience.As I am a buff of Coca-Cola, I used to drink at least three cans a week and I would save those cans up on my own desk in order to bring those cans for recycling once a week. One day when I was doing the same practice af ter washing the can and try to stage it to the group of cans on my desk, I found out that the can was smaller than those cans that I bought before, and when I took a look on the volume of the Cola, the drink can was cut to 330 ml from 355 ml which indicates a 7 portion reduction in the size of the can.I was kind of shocking that how come a Coca-Cola fan could not recognize such a change in size. After attending the lecture, I know that there is another dimension of sensory discrimination what is known as the just noticeable difference (JND). Webers work was applied to marketing by Miller (1962) which states that a 7 percent change in other sizes of similar products is needed before a change is noticed. This implies and explains what I experient and how the marketers try to apply this theory in their strategic moves.

Smythson of Bond Street Brand Positioning

Smythson of cleave Street is a British higher(prenominal)life leather goods and personalized letter paper stigmatize. It is a synonym of exclusivity, discerning good taste, elegance, and British heritage. It was founded in 1887 in London and ever since, the brand has received clients such as the Queen Victoria, the Royal Family, Grace Kelly, and Madonna. Besides that, Smythson is positioned as the British Hermes according to its current CEO Andy Janowski whom on with the new Design Director Rory O Honlon wants to consolidate the brand as an iconic British highlife leather goods brand.They want to raise their global awareness and the brands image by highlighting Smythsons expression of contemporary classicism, its 125 year heritage, and unique craftsmanship. Smythson offers a variety of luxury leather goods such as handbags, clutches, wallets, travel accessories, books and diaries, home accessories, covers for high-tech tools, and high-end stationery all products with minimalis t designs that rifle Smythsons aesthetics.Plus, customers customizing and engraving options go from gold stamped initials to personalized motifs and monograms. Furthermore, the brand appeals to high-end customers both men and women looking for exclusive, high quality, detailed leather accessories, who value first class stationery and paper goods. On the other hand, feasible competitors for Smythson are Luxury brands such as Burberry and Gucci. First, Burberry is also a British luxury brand that wants to fathom the market by highlighting their British Heritage.Unlike Smythson, Burberry has a ready-to-wear line and it does not carry stationery goods. Second, another competitor could be the Italian brand Gucci, because it also sells luxury leather goods but the brand images are different. Gucci appeals more to customers looking for sexy, glamorous, and extravagant goods, while Smythson is targeted towards a more conservative, classic, yet fashionable customer.

Criminal Law Assignment Example | Topics and Well Written Essays - 1000 words

Criminal Law - Assignment ExampleThe court is expected to carry out tercet different kinds of tests such as objective test where the particular court imputes the elements of mens rea based on the event that any of the reasonable individuals that possess the same kind of abilities and knowledge as is possessed by the soulfulness that is accused in this case is expected to hurt such kind of elements. The second test is the internal in this test the court is expected to make an establishment as to what the person accused was thought process of at the time he caused the actus Reus. Finally, an other(a) test is the hybrid that involves both objective and subjective tests (van retreat Haag, 1978, p 27). These arguments was advanced by Dori Kimel in his case comment, Inadvertent recklessness in criminal practice of law (2004) LQR 548, where she analyses and overcritically evaluates the decisions of the House of Lords in R v G 2003 UKHL 50 2004 1 A.C. 1034 and R. v Caldwell (James) 1982 A.C. 341. This make-up will therefore briefly identify the key arguments advanced by Kimel in her analysis of the deuce cases. Further, it will discuss whether Kimels critical evaluation of the twain decisions is persuasively argued. Arguments advanced by Kimel in his analysis The facts of the case was that there were two boys who were aged 12 and 11 years, they are reported to have been camping without any particular permission by their parents when they decoded to go to the backyard of a nearby shop in the morning, they had newspapers that they had lit. The newspapers that they had lit are reported to have caused fire in nearby bin that was located against the contend of the shop, the fire immediately spread up the wall and eventually onto the roof. The fire caused an estimated damage of $1m. The two children do an arguments that they were expecting the fire to eventually burn itself out and did not give any thought to the risk that could be caused incase the fire spread (Kimel, 2003, p 21). In the judgment of the House of Lords, Lord Bingham actually adage the need of modifying the definition of Lord Diplock in order to ensure that infancy of the defence was accounted for which was containing the mischievous circumspection notion. This rule required the various courts to make a consideration of the extent the children who were aged from eight or more years could be able to have a clear understanding of the differences that existed between ill-timed and right. Therefore, the test that was stipulated by Diplock of obviousness was expected to actually operate in unfair manner for the two children incase they were eventually held to the same particular standards the reasonable adults were held to. The courts finally held that the defendant must be understandably shown to have indeed subjectively appreciated a given risk to the property and health of the other party but eventually carried on any particular event before they could actually be said to b e completely criminally culpable. This ruling abolished the historical objective reckless test that had been antecedently recognized under the famous R v Caldwell (Kimel, 2004, p 548). Dori Kimel has indicated that recklessness is actually the particular critical mental element that exists within the Critical Damage Act of the year 1971. However, ten years next the enactment of the particular legislation, the House of Lords in the context of R v Caldwell made a polemic interpretation of the recklessness objectively as well as

Genetic Drift and the Founder Effect Essay Example | Topics and Well Written Essays - 250 words

Genetic Drift and the Founder Effect - Essay warningThis reduces variation in inherited characteristics with reduction in cosmos size but retains the developed genetic frequencies as the world grows (Shulka, 2009). An example of the bottleneck effect is the case of white elephants that were protected from extinction. The resultant thousands of the species that originated from almost 20 animals exhibits no variations in 24 proteins that significantly varied in the originally large population (Russel, Hertz and McMillan, 2011, p. 440).The founder effect, however, is characterized by movement of a small section of a population to a different locality. The reduced population leads to convergent traits that are retained within an internally growing population (Jurmain, Kilgore and Trevathan, 2008). An example is the Old Order Amish of Lancaster County, a small community that originated from a trio of immigrants. The emergent community however developed a convergent high frequency of Ellis-van Creveld syndrome leading to higher frequency and more significant dwarfism as compared to the original population (Russel, Hertz and McMillan, 2011, p.

Movie Indusrty Essay Example | Topics and Well Written Essays - 250 words

Movie Indusrty - Essay patternThe colleges offer specialized courses where students are imparted with skills relative to their interests. Professionals with perfected skills make the photographic film industry to a greater extent(prenominal) real (Lumet, 2003).Secondly, education enhances growth of skill. To become a soundly actor or actress, one needs to devise hard towards perfecting his/her performance. Talent is important for an actor or actress and school only enhances the individuals business leader to take a part and be it. It assists a person to perfect his act. To become a good director, one also needs to be a good manager as they are supposed(a) to manage the movie making process. Directors supervise everything from the financials of the casting and shooting to the actors and actresses, until the movie is completed and is ready for viewing. Producers engage a good eye for detail. They need to be well trained in the arts. To be a good producer, he or she should be a good decision maker and a supple thinker. There are other professions in the movie industry as it is in other industries, such(prenominal) as accountants, business managers, talent scouts and agents (Goldman, 2007).The movie industry is a billion dollar industry and more often than not, professionals give back to the communities in terms of donations, scholarships and even inspiration. There are other shipway in which the educational sector benefits but these are among the direct benefits (Medavoy & Young, 2010).In conclusion, it is right to note that the movie industry has benefited most from the educational sector and will continue to do so as more breakthroughs in arts and science come about. The educational sector will also continue to adore kick backs from the movie industry as it produces more and more professionals for the movie

Movie analysing Essay Example | Topics and Well Written Essays - 1250 words

Movie analysing - Essay ExampleAnother in-chief(postnominal) action, as depicted in the movie film is to claim the freedom of the masses to ensure the sacredness of the space. This requires war-ridden effort in order to establish the point that the church must be free from either other movements, including but not limited to those concerning application of political or economic authority, social prejudice and more. The leaders, church members and the people are the ones whose actions could eventually help to make the space sacred once again. In the case of the movie film Romero it was the Archbishop who strengthened the people, give them courage and stood as voice of the multitude in order to restore the sanctity of the church. perform as institution An institution is aimed at achieving a last social order, even though at that place business leader be varying behaviors of a set of individuals. Church is an institution because it is supposed to be governed by and moving forw ard to a higher social order, it carry ons to every personify who might be peachy or bad. What it seeks to embolden is only for the good of everyone, as it tries to establish a good community. Based on the movie, the church does not run the country in general, but it protects the people. Priests are shepherds, who administrate the church, to help establish the church as an institution. Based on the movie, Romero addressed that the church must administer to everybody in order to maintain social order (Romero Full Movie). What is unique about the church as an institution is its foundation which is set on the love of Jesus Christ, in order to successfully promote social order. In the presence of this love for each other, collegiality is eventually developed, which based on the movie bishops were fit to successfully show it when they condemned senseless violent killings. Although, some of them have been threatened to lose their lives as thither were priests already killed in the ch aotic situation in El Salvador. When Romero learned violence will neer end up violence, he tried to place himself on the center stage, administering to everybody, and trying to understand two sides and everybodys perspectives in order to uphold social order. At first, because of his being apolitical and complacent priest, he critiqued this as subversive act. Church as Sacrament A sacrament stands as both signalise and instrument. In the case of the Church as a sacrament, it has become one with Christ, an instrument creating unity surrounded by God and all mankind. This model includes, Christ, God, and all mankind. Right after being saved by the redeem blood of Jesus, all mankind, the Church, is in Christ, so that it would stand in unity with the Father in heaven. When there is sin, humanity needs salvation, so Jesus was offered to redeem the sin of the world. When mankind was redeemed, Christ is in the people, the Church, who must suppose to stand as the ones to represent what salvation consists in. This image of the Church was seen in the movie when Romero state in front of the public that Christ must be seen in each and everyone, that the Church is the people and must suppose to stand as one body of Christ (Romero Full Movie). When there is disunity, this body cannot stand. By this, Romero must have implied Church as

Human genetic enhancement Essay Example | Topics and Well Written Essays - 1250 words - 1

man inheritable enhancement - Essay ExampleHowever, with the continued research and development (R&D) headed by scientists stationed mainly in Oregon and Newcastle, there were discoveries made that uncovered the biotechnologys ability to facilitate more than estimable medical corrections. These other application areas that human race genetic enhancement promised are the center of ethical and scientific wars that form a significant battleground for the US policy makers in making decisions regarding human genetic enhancement. This synthesis paper shall scrutinize the readings provided to come up with the key issues US policy makers need to station into consideration in a task of installing laws regarding human genetic enhancement. The benefits of human genetic enhancement, if implemented along ethical and lawful limits, outweigh the disadvantages that the biotechnological advancement could come along with in improving human life. Merits of human genetic enhancement The key conside ration that the US policy makers would have as the supreme reason to allow human genetic enhancement would be the prevention of diseases. Stock (2003) elucidated this fact by analyzing a study that demonstrated the possibility of a strain in the genetic makeup of flock with Down syndrome having the ability to reduce cancer incidences by 90%. This study was a clear indicant that human genetic enhancement

Human Communication Interface Comparison Assignment Essay

Human Communication Interface Comparison identification - Essay ExampleThe physical drug procedurer interactive display enhances the richness of the media content being displayed, fashioning it more motivating for a customer to search through such content with much ease. This paper will compare the physical interactive user embrasure in Netflix.com and Hulu.com in determining which porthole presents better user interactivity in movie watching and streaming. A good interactive physical user port makes it lento to use for audience with different abilities. Fitts faithfulness and Hicks law of interactive user design will be employ in comparing between the twain websites. Interface Description Netflix.com and Hulu.com are two movie streaming and TV content streaming sites respectively, used by movies lovers and those who like streaming digital content directly. In this paper the desktop interactive interface presented by Netflix.com and Hulu.com will be compared in investigati ng the system that has been designed according o the principles of interactive design, and according to Hicks and Fits design laws of interactive design. ... Interaction Description Both Hulu.com and Netflix.com require member subscription where in arrange to admission fee the content, one has to sign into a private account. This implies that they two charge varying subscription fees to their members and are considered cheaper alternatives by many movie lovers and in TV content streaming. Both Netflix.com and Hulu.com are accessed over the internet and use a broadband to stream digital content. Therefore, the display of the film vivids, online TV shows, documentaries among many digital contents that are stored and streamed from the two sites either through a free service for Hulu.com, or through tender services for both Hulu and Netflix. The main difference is that Hulu Plus is mainly dedicated to TV shows, with its user interface display being made of a wide collection of TV shows and documentaries, while Netflix mainly focuses on movies, with its user interface portraying the numerous movies that can be obtained from the service, all in an interactive graphic (Kanouse, 110). Hulu.com will frankincense attract more TV and documentary lovers while Netflix has its audience across both TV lovers and movie lovers. The main interaction in the two websites takes place as viewers access the sites, log into to private accounts, and search for the required contents to watch. The desktop before logging into private accounts is thus critical in guiding and assisting the viewer through the available contents to make searching easy , speedy with the least number of non-repetitive actions required to access such content being critical in determining the ease of use in each website. Users are required to use a few tools in